About us.

We are Foxtrot. Your restaurant marketing partner. We are foodies, writers, photographers, business professionals and creatives; but most importantly we are specialists. We know and understand the food & restaurant industry. We live it and breathe it day in and day out. You are in experienced hands.

OUR STANDARDS

Always Custom,
Never Cookie Cutter

Social Media and Content Development must be unique to the client and authentic. We do not recycle or reuse content between clients. It has to be about what’s happening in your restaurant: specials, events, private parties, new menus, entertainment and the list goes on. We get it.

Most Up to Date
Information & Standards

Algorithms and trends are constantly changing when it comes to social media marketing. What was working 6 months ago, may not be what is working today. We are in the thick of it every day ensuring that our clients are reaping the benefits of our industry knowledge at all times.

Personal &
Regular Attention

We learned early on that the most important thing we can do for our clients
is to lift your load. You guys are BUSY!
We create the content from start to finish and send you a link to quickly review and approve. We also stay
ahead to make sure we’re out in front of
what’s important for your restaurant.

5/5

“Foxtrot Media has improved our sales significantly in just a few months! Deborah and her team are rock stars!”

-- Glenn, Heavenly BBQ --

Our Team

Deborah Smith, President

Deborah is the founder and owner of Foxtrot Media. She is also the creator of JerseyBites.com, founded in 2007, and the author of the bestselling Jersey Shore Cookbook.

Deb leads her talented team of food fanatics on the day-to-day marketing activities for all clients in addition to serving as one of the resident food photographers on the staff. She also heads up the public relations duties for Foxtrot Media.

Jon Faronea is a Senior Account Manager at Foxtrot Media, LLC and has been with the company since 2011.

Jon assists with the daily social media and digital marketing of various clients. In his spare time, Jon loves to indulge in food and drink at festivals and restaurants in the tri-state area. You can follow his adventures on Instagram at @Social_Jon.

Julie Hartigan, Senior Account Manager
Julie Hartigan is a Jersey City-based mom of 2 and former engineer/tech consultant who, driven by her great passion for cooking, graduated from the Institute of Culinary Education in NYC in 2009. Since then, she has been a personal chef, and healthy cooking instructor, worked at Food Network and in cooking magazine test kitchens. Julie has published thousands of recipes and tips for everyone from Weight Watchers, Shape Magazine, Bed Bath Beyond, Beach Body Fitness, Real Simple, and more, and is also a regular on morning & lifestyle shows.
Maggie Leppert, Account Manager
Maggie Leppert is an Account Manager at Foxtrot Media, LLC, where she assists in creating social media content for our clients. Driven by her passion for photography, Maggie has found her niche in the field of social media marketing. When she’s not working, Maggie loves to indulge in her love for food by cooking and exploring new restaurants. She’s also an avid yogi and paddleboarder.
Fiona Sheridan, Account Manager
Fiona Sheridan is a recent graduate of Montclair State University, where she earned her degree in Communication & Media Arts. Growing up, Fiona was always drawn to creative fields and spent her childhood into early adulthood performing in theatre productions, studying filmmaking, and playing music with her band. Combining her education in communications with her creative background, Fiona found a love for the digital and social media marketing field. She has started her post-grad career with Foxtrot Media, where she runs various social media accounts for clients and assists in creating email marketing campaigns and graphic design.  When she is not working, you can find Fiona at a concert or trying coffee from a local coffee shop.
Lexi Marlowe, Media Intern
Lexi Marlowe is a Media Intern at Foxtrot Media, LLC, where she contributes to social media content creation and digital marketing for a variety of clients. A recent graduate with a Bachelor’s degree in Marketing from Kean University, Lexi’s interest in the digital world grew from her creative background and passion for social media. When she’s not working, Lexi loves exploring new restaurants, whether it’s trying hidden gems around New Jersey or discovering tasty spots while traveling. She also spends her time volunteering as a youth cheerleading coach, helping young athletes develop both inside and outside of the gym. When she is not working, Lexi enjoys seeking out new experiences, getting out to beautiful locations to take photos, spending time with friends, and unwinding with a good book.
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“With significant experience behind their team, they're always on top of the latest trends that will get feet in the door and orders online.”

-- Nvair, worldFLATS --

OUR PROMISE

01

We practice what we preach.

Blogging and social media is something we use successfully for our own marketing on a daily basis. We don’t just preach the rewards, we reap them and we know how to do the same for you.

02

We are just right.

If you are looking for big agency services at big agency prices, you’re in the wrong chair Goldie. We like to stay lean and mean, so our clients can afford the perfect fit.

03

We love to listen.

Talk to us. Tell us your story. We want to learn everything about you and your company, so our story telling touches the hearts, minds and imaginations of everyone you reach.

04

We’ve got your back.

If you need guidance, new ideas and decades of professional experience, we can’t wait to be on your team. Telling your story is just half the job. Protecting your story, is the other half. Your reputation is our number one priority